BMW Group, BMW Welt | Junior Campus

Future mobility explaind to the smallest

Challenge

Make the future of digitalization &electrification an urban experience for 1200 Journalists and Automotive VIPs. Communicate complex information and produce world press pictures with it. One night prior Geneva Motor Show.

Output

  • Complete audiovisual concept and production
  • High-end real-time presentation
  • LED holo signs emphasizing the spatial set up
  • Generative video ceiling to highlight the bar
  • LED wall with built-in show light control

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