Volkswagen Group China | Shanghai
Showcasing 5 brands and their way into China's tomorrow
Let international top-journalists experience the future of digitalization and electrification, new models and the strategy behind in the company‘s most important market.
- Mediatectural concept alongside architectural partner.
- Communication of complex strategic information.
- Complete spacial audio-visual concept and production incl.:
- high-end-real-time presentation for 8 speakers.
- Previewing & staging of 5 cars in a sub-optimal space.
- Shaped the attandees‘ memories by strong visual experience.
- Wide-spreaded news in China and heavily boosted media impressions.